
About
I own SKT Consulting LLC, a marketing analytics and marketing strategy consulting company that is based in Billerica, MA. We help our clients better understand their data, what they can do with that data to improve their marketing programs and engage their customers more effectively, help them develop testing road maps for each marketing channel they are using, and evaluate their campaigns to ensure they are following industry best practices. I'm passionate about designing data driven marketing strategies and love to help clients realize the potential of what they can do with their data to engage their customers in a more personalized, targeted way that is a win/win for both their business's bottom line, and their customers!