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LinkedIn for Relationship Building Masterclass

Enliven Your LinkedIn Presence with the LinkedIn Doulas
If LinkedIn feels confusing, overwhelming, or invisible, you’re not alone. Many women entrepreneurs are “on” LinkedIn but unsure whether it’s actually working.
In this 45-minute interactive workshop, LinkedIn Doulas Nancy Zare, Ph.D. and Kim Figueroa, MEd will guide you through how LinkedIn really works as a relationship-building platform—not a résumé, not a sales pitch, and not something you need to overhaul all at once.
You’ll learn how to strengthen your LinkedIn profile so it clearly communicates who you are and who you serve, supports meaningful conversations, and lays the groundwork for aligned, relationship-based opportunities. With two complementary expert perspectives—story and credibility, plus buyer psychology and ideal client alignment—you’ll leave with clarity, confidence, and a profile that finally feels like you.
You’ll leave this session able to:
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Understand how LinkedIn is designed for relationship-building
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Identify the most important elements of a strong LinkedIn profile
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Clarify who you are and who you serve on the platform
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See how storytelling and buyer psychology work together
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Review your own profile with fresh, strategic eyes
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Feel clear on next steps—without pressure or overwhelm
This session is ideal for early- to mid-stage women entrepreneurs who want LinkedIn to support real relationships and real opportunities—without aggressive tactics or algorithm anxiety.
📍 Where: Online – Zoom link provided upon registration
🎟️ Who: BBW Inner Circle Members, VIP Members, Legacy League Members
Meet your hosts..
Nancy Zare:
Nancy Zare, Ph.D., is a sales psychologist, communication expert, and the creator of the AlikeAbility™ Sales System. Known for her focus on how buyers buy, she helps heart-centered professionals attract aligned clients on LinkedIn and turn sales into soulful, stress-free conversations.
Kim Figueroa:
Kim Figueroa. MeD., is a former academic career professional turned career & life design coach. She excels in helping clients optimize LinkedIn profiles through strategic story telling, and coaches women in higher education to clarify what’s next—whether expanding, pivoting, or exiting.
Learn how to access member tickets HERE
Not a member but ready to take your business to the next level? Check out our membership option here.