What is your name?
Roxy B Rocker
What is your title?
Wellness and Disability Enrichment Coordinator
What is your business name?
Embracing Wellness
What is your website URL?
www.embracingmassagesandwellness.com
What is your Instagram handle?
@embracingwellnessbyrox
What is your LinkedIn URL?
linkedin.com/in/roxy-rocker
How long have you been a Boston Business Women member?
3–4 years
Where are you based? How did you end up there?
Based in West Concord — received a PPE loan for business operations.
Tell us more about your company! What do you do and what pushed you to start?
I was born with disabilities, so I worked as a disability specialist for many years. When I couldn’t find employment, I decided to go to school to become a massage therapist and have studied numerous modalities since.
What is your definition of success? How do you know when you’ve reached it?
When you’ve pushed yourself to a place where you finally feel you’re valued and seen.
Tell us about your most transformational moment as an entrepreneur.
This year — watching the recognition grow, gaining PR, seeing the loyalty of clientele, and realizing the importance of not giving up on yourself while others don’t give up on you either.
What was one of your biggest challenges in business?
The fluctuation between new clients and loyal clients — maintaining a continuous flow of both clients and income.
How do you handle the harder days? The struggles? Those moments when you feel like giving up?
I never give up. Having financial flexibility to hire support and finding help in many different ways keeps me going.
How has being a Boston Business Women Inner Circle member positively influenced your life + business?
You feel accepted — even if you had no idea how to become an influencer, you find yourself supported by women from all walks of life. You become an inspiration to others while being embraced and connected to people you’d never otherwise meet. It’s the best way to network.
Tell us about your most proud moment in your career.
Reopening my practice after COVID and getting the keys to my own office — not knowing what would happen, but just doing it.
Who is the woman behind your business? What does she like? How does she spend her free time? What does she value?
My boyfriend and I love relaxing — whether in separate rooms or together on a road trip, we’re always on an adventure, smiling. Sixteen months in, I have my companion and best friend. We give each other space but enjoy each other’s company.
If I could make more time for something, it would be modern dance — dancing freely. Having a companion has been the best life change — a relationship of balance and support that brings incredible joy.
What makes you stand out from others in your field? What do you do differently?
I’m very open about my disability — it’s a point of pride to show that despite challenges, you can still succeed.
In my massage work, I’ve developed unique modalities that allow me to work with less pain and discomfort while bringing more joy and passion into what I do.
Where can we keep up with you? What social media platforms do you use the most?
Instagram, Facebook, TikTok, YouTube, LinkedIn, and Threads