What is your name and occupation?
Autumn Hassett — Entrepreneur / Self-Employed
How long have you been a Boston Business Women’s Member?
Less than a year
What is your Instagram handle?
@wearthewonder // @autumn.in.newenglandhttp:
What is your LinkedIn URL?
https://www.linkedin.com/in/autumnhassett/
Were you born and raised in Boston? If not, what brought you here?
I was born and raised in Philadelphia and attended Temple University. During college, I was recruited by General Mills and relocated to Minneapolis. I worked in sales for several years before being transferred to Boston, where I’ve been for the last 7.5 years.
Tell us more about your job or company and what led you to your career?
I worked in corporate America for about five years after college and loved working in sales — especially selling cereal! But while living in Boston, I became intrigued by the tech scene and joined a startup, ThirdChannel, backed by RedStar Ventures.
I started in Customer Success, was promoted to run the department within eight months, and worked with top brands like New Balance, Ray-Ban, Chanel, Fender, and The Honest Company.
When I was expecting my first child, I realized the commute wasn’t sustainable, so I resigned. I wanted to take six months off — but after just three, I joined forces with my mom, who had started Wear the Wonder in 2015. I’ve been with the business since February 2019 and haven’t looked back.
What would your clients say about you and your company?
Our clients have been incredibly supportive of our journey. Many are repeat customers who order every month, which speaks to the quality and uniqueness of our products. We aim to create the most distinctive wearable and functional art in the marketplace — allowing people to embrace nature in a new way.
What is the best advice you’ve ever received?
“The more ridiculous you feel, the better you’re doing it.”
I grew up dancing, and my teacher used to say this before performances — if you felt silly, you were probably doing it right! That mindset has carried me through sales and entrepreneurship, reminding me to step out of my comfort zone.
What is your favorite book?
Where the Crawdads Sing
What is your secret weapon?
I’m a certified Scrum Product Owner (CSPO), so planning and organization are my forte!
I use Trello for task management, Canva for design, and Later for social media scheduling.
What is your most recent WIN? How are you slaying in your career or business?
Having a phenomenal Q2 and start of Q3 despite the pandemic! I doubled down on improving my website, SEO, and social presence — investing time and energy that truly paid off.
What advice would you give to your younger self?
It doesn’t 100% matter what you major in — what matters is how you use your time.
Get a job during school, join a sport or club, and take every opportunity to build grit and perseverance. Those are what companies — and life — reward.
How do you enjoy your free time?
Reading! I read about 50 books a year, and there isn’t a day that goes by where I don’t turn a few pages.
What is something that not many people know about you?
When I was little, my dream was to be Miss America! I didn’t make it that far, but I did compete in the Miss Philadelphia pageant — a preliminary for Miss Pennsylvania — while still in high school.